How to Choose a Brokerage Account - Three Criteria Beginners Should Prioritize

The first step to start investing is opening a brokerage account, but with over 10 online brokerages alone, beginners often struggle with the choice. There are three criteria to prioritize when choosing an account. First is the breadth of available products. Specifically, check whether they have a good selection of index funds. Having low-cost index funds such as the eMAXIS Slim series or SBI V series is the minimum requirement.

Second is the fee structure. Since 2024, many major online brokerages have eliminated domestic stock trading commissions, but trust fees for mutual funds and foreign stock commissions vary by brokerage. Third is the usability of the NISA (Nippon Individual Savings Account, Japan's tax-exempt investment program) account. Check whether the interface allows smooth use of both the tsumitate (regular investment) allocation and the growth investment allocation. Account opening itself is free, and with a My Number Card, it can be completed online as early as the next business day.

What to Buy with Your First 10,000 Yen - How to Think About Product Selection

Once your account is open, it is time for your first investment. Even with a small amount like 10,000 yen (about 100 USD), the options are surprisingly plentiful. The most solid choice is a lump-sum investment in a global equity index fund. With a fund tracking the MSCI ACWI or FTSE Global All Cap, you can diversify across thousands of companies worldwide with just 10,000 yen. Choosing a low-cost fund with an annual trust fee of around 0.1% minimizes the cost burden of long-term holding.

Another option is setting up automatic monthly contributions using the NISA tsumitate (regular investment) allocation. Continuing monthly contributions of 10,000 yen at 5% annual interest for 20 years grows the principal of 2.4 million yen (about 24,000 USD) to approximately 4.11 million yen (about 41,100 USD). It is important to treat the first 10,000 yen as "investment practice" and observe price movements while getting a feel for investing.Books on choosing index funds also cover common product selection mistakes that beginners tend to make.

Three Rules to Follow After Starting to Invest

After making your first investment, the most common mistake beginners make is "worrying too much about daily price movements." Mutual fund NAVs fluctuate daily, but repeatedly buying and selling in reaction to short-term ups and downs erodes assets through fees and taxes. The first rule to follow is to decide "I will not sell for at least 3 years." The effects of long-term investing manifest over time.

The second rule is "do not change the monthly contribution amount." When the market drops, it is actually a chance to buy cheaply, and stopping contributions is the worst timing. The third rule is "continue studying investing." Start with one introductory book and gradually broaden your knowledge, and your own investment style will become clear.Introductory books on long-term dollar-cost averaging are also helpful for maintaining motivation to continue investing.

Next Actions to Start Your First Investment

The first action you can take today is applying to open an online brokerage account. Have your My Number Card and identification documents ready, and apply online for account opening as early as the next business day. Apply for a NISA account at the same time as opening your brokerage account. Since NISA accounts are limited to one per person, making the right initial choice is important to avoid the hassle of switching brokerages later.

Investing is harder to continue than to start, and it is in continuing that the true value lies. Use a compound interest calculator to check the asset trajectory of "contributing 10,000 yen monthly for 20 years" and experience the effects of long-term investing through concrete numbers. Your first 10,000 yen will become the seed of significant future wealth.